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Choose shared success

Your business is unique. So are our solutions.

We believe in the power of mutual success

We know you have options when considering a carrier for your clients' needs, Securian Financial has been quietly protecting families for over 140 years. We're experienced, financially strong, and have a strong history of product innovation. 

We will work to earn your business with our commitment to financial professionals and the way we treat our policyholders. Whatever your business goals, we are ready to support you and help your clients prepare for life ahead.

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Our dedicated sales teams can help support your business needs.

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Financial strength matters

Our high ratings and financial strength are a testament to our long-term focus, aided by our mutual holding company structure which allows us to put our energy into serving the needs of our customers and channel partners.

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We have a long history of product innovation

From bringing a whole new type of life insurance to the marketplace to being on the forefront of the variable product revolution, continuous improvement is business as usual for us — with a focus on product features that put clients first.

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We're committed to financial professionals

This translates to full support for your practice that includes an advanced sales team of experts, direct access to an underwriter, and individualized case consultation from our dedicated sales professionals — many of whom have over 20 years of Industry experience.1

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Our underwriting approach differentiates us

You want an efficient process and competitive offer the first time around. We offer traditional underwriting as well as the option for eligible clients to utilize completely contactless underwriting with certain products.

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Existing policyholders are as important as new clients

We have a long history of keeping our promises to our policyholders. Our ever-expanding list of policy upgrades and term to permanent exchange program help clients keep pace with their changing outlook and needs.

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1. As of October 2020.

For financial professional use only. Not for use with the public. This material may not be reproduced in any way where it would be accessible to the general public.

DOFU 11-2020