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Annuities business resources

Sell and service our individual annuities

While you're helping your clients prepare for their retirement, let Securian Financial help you make it look easy. From getting started selling through servicing existing clients, we work to keep the process as simple and straightforward as we can.

Review appointment requirements

In order to sell our products you will need to be appointed with us.

View the requirements

Get started selling

Four steps and you’re on your way to your first annuity sale. We know your time is valuable, so we’ve assembled everything you need to get started selling our annuities in one convenient stop. 

View the steps

Submitting new business

From starting the conversation all the way through contract delivery, Securian Financial offers you support and solutions — including an assortment of contact-free tools to help you provide clients with the annuity solutions they need.

See the process

Servicing existing contracts

You want to work with a company that makes it easy to do business. That’s why we provide service support over the phone, as well as access to online information and tools around the clock.

Learn more about our service

For financial professional use only. Not for use with the public. This material may not be reproduced in any form where it is accessible to the general public.

DOFU 11-2023