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A 360-degree view

Developing a financial plan involves taking a look at all aspects of your finances and considering the past, present and future. Our financial advisors take a comprehensive, personalized approach that starts with discussing your goals.

Financial planning is an investment advisory service offered through Securian Financial Services, Inc., a registered investment advisor.

Analyze your current position

Getting an accurate picture of your present financial situation will guide the rest of the planning process. You and your financial advisor will determine your current income and expenses, calculate your current and projected net worth, establish or review an emergency fund and evaluate the impact of life events on your finances.

Plan for retirement

Identifying your retirement goals and taking the appropriate steps to help achieve them are key aspects of your financial plan.

You and your financial advisor will estimate your retirement income and expenses, project your retirement savings needs and determine options for distributing your retirement funds and maximizing your retirement income.

Financial protection

Pinpointing and closing any gaps in your financial safety net will help ensure you and your family are prepared for life’s unexpected events.

Sudden unemployment, an accident or extended illness, or the loss of a family member can be devastating. You and your financial advisor will discuss how life insurance, disability insurance or other products can help protect you financially for whatever life brings.


Designing a detailed investment strategy is a key part of any financial plan. Starting with an assessment of your risk tolerance, your financial advisor will help you design an investment strategy that can help you reach your financial goals.


Evaluating your projected tax liability and finding strategies to potentially reduce your exposure can be time well spent. Your financial advisor will help identify short- and long-term steps to help you.

Estate planning

Creating an estate plan helps ensure your financial legacy isn’t left to chance.

You work hard to save and accumulate wealth over your lifetime and your financial advisor can help ensure your wealth is distributed according to your wishes.


Financial advisors do not provide tax or legal advice. You should consult your tax advisor regarding your own situation.

Financial planning is offered by investment advisor representatives under a financial planning agreement. Separate from the financial plan and our role as financial planner, we may recommend the purchase of specific investment or insurance products or accounts. These product recommendations are not part of the financial plan and the client is under no obligation to follow them.

Start planning your financial future

Talk to an advisor about creating your financial plan.

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