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March 12, 2014

DALBAR gives Securian Retirement's quarterly statements for employees its highest designation

ST. PAUL, Minn.--(BUSINESS WIRE)--Securian Retirement earned an “excellent” designation from DALBAR, Inc. for its 2014 retirement plan participant account statements.

Statements are a critical line of communication between financial firms and their clients. DALBAR's annual rankings indicate which firms use this tool most effectively to communicate with their clients.

“For many of the participants enrolled in our retirement plans, the quarterly account statement provides their primary interaction with Securian,” said Rick Ayers, vice president, Securian Retirement. “The statement gives us an opportunity to educate them about their account performance and the importance of saving for retirement. We aim to make the most of that opportunity.”

DALBAR Seal of Excellence

In January 2014, DALBAR released its 16th annual Trends and Best Practices in Investor Statements reports that evaluate the statement's ability to address the needs of both the investor and the financial professional.

Securian’s high scores from DALBAR’s analysis of the company’s statements once again were high enough to earn the Seal of Excellence, which Securian has received for over 10 years. This year, Securian statements:

  • Earned an overall score of 86.75 compared to the industry average of 72.23.
  • Ranked 4th of 27 providers whose statements were evaluated.
  • Earned the DALBAR Designation of "Excellent," the highest available for statements.

About Securian Financial Group

Since 1880, Securian Financial Group and its affiliates have provided financial security for individuals and businesses in the form of insurance, investments and retirement plans. Now one of the nation’s largest financial services providers, Securian is the holding company parent of a group of companies that offer a broad range of financial services.

DOFU 3-2014 A01389-0314

Contact Info

Jeff Bakken

Media Relations